نوع مقاله : مقاله پژوهشی
نویسندگان
1 دانشجوی دکتری مدیریت گردشگری ، دانشکده مدیریت و حسابداری،دانشگاه علامه طباطبایی تهران،ایران
2 دانشیار گروه مدیریت گردشگری، دانشکده مدیریت و حسابداری،دانشگاه علامه طباطبائی، تهران، ایران
3 استاد گروه مدیریت گردشگری ،دانشکده مدیریت و حسابداری دانشگاه علامه طباطبائی، تهران، ایران
چکیده
محیطی که سازمانهای مختلف در آن قرار دارند هر روز پیچیدهتر از گذشته میشود و سازمانها ناچار شدهاند برای ادامه حیات در این خود را با پیشرفتهای روزافزون دانش و فناوری انطباق دهند و به اقدامات و تغییرات اصولی و مبتنی بر اندیشه نوآوری، انعطافپذیری، پاسخگویی، تعریف خلاقانه مجدد از بازار و فرصتها و منابع جدیدی برای کسب مزیت رقابتی بپردازند. مدیریت این تغییرات نیازمند استفاده مؤثرتر از سرمایه مبتنی بر دانش سازمان است که میتواند با ایجاد یک سازمان یادگیرنده تحقق پیدا کند. این مقاله در تلاش است تا مدلی برای تبدیل هتلها به سازمان یادگیرنده ارائه دهد لذا با تدوین سوالات مصاحبه بر اساس ادبیات نظری و کسب نظر خبرگان با روش تحلیل مضمون، عوامل هتل یادگیرنده برای صنعت هتلداری ایران با معرفی 61 مفهوم پایه، 11 مفهوم سازماندهنده و 3 مفهوم فراگیر شامل پیشرانهای هتل یادگیرنده، عوامل هتل یادگیرنده و پیامدهای هتل یادگیرنده ارائه گردید.
کلیدواژهها
موضوعات
عنوان مقاله [English]
A Learning Hotel Model for Iranian Hotel Industry
نویسندگان [English]
- Morteza Bazrafshan 1
- Hamid Zargham Borujeni 2
- Mahdi Karobi 3
1 PhD Student of Tourism Management, Faculty of Management and Accounting Allameh Tabataba'i University, Tehran, Iran
2 Associate Professor, Tourism Management, Faculty of Management and Accounting, Allameh Tabataba'i University, Tehran, Iran.
3 Professor of Tourism Management, Faculty of Management and Accounting, , Allameh Tabataba’i University, Tehran, Ira
چکیده [English]
Organizations are forced to adapt themselves to the ever-increasing advances in knowledge and technology in order to survive in this changing environment. They are to take fundamental measures and changes based on innovation, flexibility, responsiveness, creative redefinition of the market and new opportunities, and resources to gain a competitive advantage. These changes are focused on effective use of the knowledge-based capital, which is achieved by creating a learning organization. This article is to present a model for transforming hotels into learning organizations. Therefore, by compiling interview questions based on theoretical literature and obtaining experts' opinions with thematic analysis method, indicators and factors of the learning hotel for the Iranian hotel industry is presented. The model is composed of 61 basic concepts, 11 organizing concepts, and 3 comprehensive concepts including the drivers, the factors, and the consequences of the learning hotel.
کلیدواژهها [English]
- learning organization
- learning hotel
- thematic analysis. hotel industry of Iran
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