فصلنامه مطالعات مدیریت گردشگری

طراحی و تبیین مدل ارتقاء حس بهزیستی گردشگر در موزه‌

نوع مقاله : مقاله پژوهشی

نویسندگان

لیلا میرقدر 1
مهدی باصولی 2
منوچهر جهانیان 3

1 گروه مدیریت گردشگری، دانشکده گردشگری، دانشگاه علم و فرهنگ، تهرات، ایران

2 عضو هیات علمی دانشگاه علم و هنر

3 دانشکده گردشگری، دانشگاه علم و فرهنگ، تهران، ایران

https://doi.org/10.22054/tms.2025.84350.3038
چکیده
موزه‌ها که بخش مهمی از صنعت گردشگری محسوب می‌شوند، پتانسیل ایجاد و ارتقاء حس بهزیستی دیدارکننده خود را دارند. لذا هدف پژوهش حاضر، طراحی و تبیین مدل مفهومی ارتقاء حس بهزیستی گردشگر در موزه‌هاست. در همین راستا به دنبال شناسایی مؤلفه‌ها و عوامل اثرگذار بر ایجاد و ارتقاء حس بهزیستی گردشگر در جاذبه‌ای به نام موزه می‌باشد. بدین منظور برای جمع‌آوری داده‌ها، از مطالعات کتابخانه‌ای استفاده شد، همچنین با روش نمونه‌گیری گلوله برفی 14 نفر از متخصصان حوزه موزه و گردشگری و روانشناسی مورد مصاحبه نیمه ساختاریافته قرار گرفتند. داده‌های پژوهش در قالب روش کیفی تحلیل محتوا با رویکرد استقرایی و به کمک نرم افزار MaxQDA 2020 کدگذاری شدند. یافته‌ها حاکی از آن است که عوامل درون‌فردی، عوامل برون‌فردی، تجربه کلی با تمرکز بر تجربه شیفتگی و ذهن‌آگاهی اساسی-ترین مؤلفه‌ها و عوامل در شکل‌گیری مدل مفهومی ارتقاء حس بهزیستی گردشگر در جاذبه‌ای به نام موزه هستند.

کلیدواژه‌ها

بهزیستی گردشگر
تجربه شیفتگی
ذهن‌آگاهی
وفاداری
موزه
موضوعات

عنوان مقاله English

Designing a model for promoting tourists' sense of well-being in tourist in museum

نویسندگان English

Leila Mirghadr 1
mehdi basouli 2
Manouchehr Jahanian 3
1 PhD student of the field Tourism Mnagement College Tourism, Science and Culture University,Tehran city, Iran
2 faculty member of sau
3 Assistant Professor,Department Tourism Science and Culture University University, Tehran city, Iran
چکیده English

Museums are an important part of the tourism industry and the potential to create and enhance the well-being of their visitors, the aim of the present study is to design a conceptual model for promoting the well-being of tourists in museums and identify the components and factors that affect it. For this purpose, library studies were used to collect data, and 14 experts in the fields of museums, tourism, and psychology were interviewed semi-structuredly using the snowball sampling method. The research data were coded in the form of a qualitative content analysis method with an inductive approach and with the help of MaxQDA 2020 software. The findings indicate that intrapersonal factors, extrapersonal factors, overall experience with a focus on the flow experience and mindfulness are the most fundamental components in the formation of a conceptual model of promoting a sense of well-being of tourists in museum.

کلیدواژه‌ها English

Tourist Wellbeing
Flow experience
Mindfulness
Loyalty
Museum
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فصلنامه مطالعات مدیریت گردشگری
دوره 20، شماره 71
پاییز 1404
صفحه 163-206

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