Tourism Management Studies

Abstract The study sought to investigate and examine the antecedents and consequences of satisfaction of elderly tourists trip experience. The statistical population is all tourists who travel to Isfahan and have a minimum age of 60 years. With cluster sampling and available 346 Structured questionnaire based on literature was administered to the target statistical sample. To analyze the data and to test the research hypotheses, structural equation modeling using Smart PLS software is used. The results indicate that of antecedents affecting the satisfaction of elderly tourists trip experience, Novelty, Involvement and local culture rejected and perceived value accepted. In examining the consequences of satisfaction of elderly trip experience, all assumptions, including quality of life, Leisure life satisfaction and future behaviors are accepted.

Abstract Tourist destinations, as the main focus of tourists’ attraction, play the fundamental role in the development of the tourism industry. A tourism destination appears distinctive and successful when new and unique experiences are provided to tourists. This task is responsible for tourism events.The event, combined with the development of tourism, creates attractions among tourists. This research aids to measure the impact of events tourism on moderating tourist destinations seasonality. For the analysis of research data, 60 questionnaires were totally collected and analyzed with Smart-PLS software Single sample t-test is used to verify the status of each of the dimensions of the tourism, synthetic, and supportive resources and situational factors. The results show that tourism, synthetic and situational factors for event tourism development in Hamedan, lie in favorable conditions, excluding supportive resources.

Abstract The purpose of this study was, structural modeling to explain the mediating role of institutional factors affecting participation of local community in Sports tourism development planning Maku Free Zone (Iran). The population of this sport tourist’s free trade zone and industrial research Maku in 2016 years. The present study was descriptive, is the correlation type survey. A questionnaire was used to collect data. The validity and reliability questionnaires were well within acceptable limits. The results of hypotheses testing can be used by software AMOS23 respectively and using the path (B). Research results show that, had a significant influence all of the participation of the local community (economic / social / environmental / institutional), on the development of sports tourism among which social factors with the greatest impact on the overall effect of 55%,

Abstract Evaluation of Integrated Management Capacity for Tourism Development in Kashan


Abstract

Development of the tourism industry as one of the major economic activities of developed and developing countries has led planners to pay attention to the development of tourism activities to assess the integrated management capacity for tourism development in the city of Kashan. This study was conducted using descriptive-analytic methods and using a questionnaire and statistical analysis to assess the integrated management capacity for tourism development in Kashan. The statistical population of this study is 337 people. In this study, spss21 and Excel2013 software was used to analyze to examine the adequacy of sampling of meaningful numbers. These numbers for the tourism boom are 0.527, tourism development is 0.665 and for integration "

Keywords: Integrated Management, Tourism Development, Sustainable Development.

Abstract In this research, at first, map of ecotourism indicators including WDI, EAI, ERI, IFI and EDI was developed in Dena County. Then, potential areas of ecotourism development using the linear weighted average method and calculating the relative weight of the indicators through the hierarchical analysis process and adopting various decision-making strategies and applying ordered weights are identified and prioritized. The difference in the area allocated to various classes of ecotourism reflects the role of different decision-making strategies in determining the capability and assigning different degrees of suitability to a region for the development of ecotourism.One can define an infinite range of possible solutions that, in terms of riskiness, at the end of it, is the Boolean OR , and at the other end it is the Boolean logic of AND which all criteria must be met for the suitability of an area for ecotourism.

Abstract With the dramatic changes in communications in the current century, tourism has witnessed a great deal of transformation. On the other hand, today's busy world has provided little opportunity for pleasure and entertainment, and consumers services are eager to get the travel information they need as quickly and easily as possible. The purpose of this study is to investigate the effect of tourism brand in social media in order to develop the travel motivation to Tehran, considering the mediator role of attitude toward the destination. A questionnaire consisting of 35 items and 313 samples was collected. Factor analysis and structural equation modeling were used for data analysis. The results indicated that tourism brand (t valu: 11.38) and attitude toward destination (t valu: 3.96) have positive and significant effect on travel motivation. Also, in the impact of the tourism brand on travel motivating, the attitude toward destination plays as a mediator.

Abstract In the tourism industry, maintenance of the customer is critical to the growth of the organization; therefore, the purpose of the study was to evaluation the relationship between the three variables of service quality, customer satisfaction and customer value as independent variable and customer loyalty as an associated variable that is examined by the role of mediator of customer relationship management. This research method is an applied type research conducted by a descriptive survey method. Data were collected from customers at a Tourist Recreation Complex Mizban Babolsar it Systematic random sampling. The results of the research with structural equations showed that the relationship between customer relationship management quality and customer loyalty is positive and significant. Also, the relationship between quality of service, customer satisfaction and customer value is positive and significant in terms of the role of mediator of customer relationship management.

Abstract The aim of this study was to identify factors affecting the loyalty of tourists to the Bushehr province by using grounded theory. Another goal is to provide a conceptual framework based on the identified factors and then is evaluating the conceptual model.
This project is done by using qualitative methods based on grounded theory by using semi-structured interviews of experts in the field of Bushehr, factors affecting tourism destination loyalty was determined according to climatic and cultural conditions. The initial sample size is 16 persons of tourism experts who were identified during the study period. The data coding was performed using the NVIVO8 software.
The results showed that tourist destination loyalty by using 3 items , Perceived value with 5 items, quality of service with 5 items, hosttig by using 3 items, knowledge with 11 items and restrictions by 21 items were operated

Abstract This survey research was conducted with the aim of evaluating the effects of tourism development on rural tourism destination areas. The statistical population was composed of 437 households resided in central District of Firoozabad county from which, 155 households were selected by using Bartlett Table and simple random sampling method. The research instrument was a custom-made questionnaire. Factor analysis findings showed that in terms of the economic effects of the combination of 21 variables, four factors (economic opportunities, living expenses, employment and economic gap) explained 63.30 % of variances. In the field of social effects, factor loadings of the 33 items were produced seven factors (community consolidation, social harm and promotion of culture, cultural exchanges, acculturation, assimilation and changing lifestyle) and overall accounted for 65.646 % of variances. A combination of 27 physical- environmental items yielded four factors, health and sanitation problems, infrastructural effects, landscape degradation and natural environment change.

Abstract Health tourism is very sensitive industry. Since health is the greatest for tune of each person, there is no doubt that choosing a destination country as a place in order to improve the health of a person is an important process and requires the examination of various indices. using the fuzzy topsis method, the most important effective factors on the development of health tourism industry were determined. The results illustrated that 13 factors including of price and costs, designed and executive planning ,technical and executive quality of health services, information system, process of acceptance and queue, customer loyalty, sustainability and continuity, laws and regulations attendance in international level, physician brand, residential services, geographical location, brand of medical center, service presentation velocity are the most importance to attract health tourism in Mashhad , respectively