Document Type : Research Paper

Author

Abstract

The customer orientation and performance management are important factors that influence on the performance of the organization in market. Also, personal interaction component of services is often a primary determinant of the customer's overall satisfaction. So, it's necessary that managers of hotels employ people correctly. The purpose of this research is "to examine the relationships among personality traits, customer orientation and performance rating of service workers within 3-star hotels and up in the city of Tehran". The relationships among variables are tested through the Spearman correlation. Based on the results, the relationships among some personality traits, customer orientation and overall performance rating are meaningful. In conclusion, the prior studies and this research recommend that managers of Iranian hotels hire employees based on their personality traits and place them on the jobs that fit their personalities.