نوع مقاله : مقاله پژوهشی
نویسندگان
1 هیئت علمی دانشگاه علامه طباطبائی
2 کاشناس ارشد مدیریت صنعتی دانشگاه علامه طباطبائی
کلیدواژهها
عنوان مقاله English
نویسندگان English
In this article the concepts of quality and customer's satisfactions in the service Industry are being discussed and a suitable Model for service quality measurement is presented. After developing the Model, priorities of necessary actions towards better service quality in Iran Air flights are calculated and tested according to distributed questionnaires among a random sample of passengers.
کلیدواژهها English
