Document Type : Research Paper
Authors
Abstract
Global warming caused by excessive consumption of fossil fuels and carbon
dioxide emissions is becoming the most important environmental issue in the
world. Tourism industry causes 5% of total carbon dioxide and 14% of total
green house of the world. Energy consumption in tourism is in direct relation
with tourists behaviors. To succeed in changing unsustainable behavior and
reinforce sustainable behavior should be aware of the factors affecting it. This
study explores the factors affecting the tourists’ intentions to conduct lowcarbon
behaviors from a Protection Motivation theory perspective. Population
of the study consists of Tehran citizens of district 1, which are selected by multi
Stage Cluster Sampling. A questionnaire was used to collecte data. For
analyzing collected data, structural equation modeling was used. Findings show
that variables of tourists “Perceived vulnerability”, “Perceived response
efficacy” and “Perceives self-efficacy” have the most effect on their low carbon
behavioral intention respectively
Keywords
جوزی، فاطمه. هاشمی فرد، طاهره. مروتی شریف‌آباد، محمدعلی. بشیر، زینب( 1392)، شناسایی برخی عوامل مرتبط با انجام آزمون غربالگری پاپ اسمیر براساس نظریه انگیزش محافظت در بین زنان 15-49 سال، مجله دانشکده پرستاری و مامایی دانشگاه علوم پزشکی تهران،19، 29-40.
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