Tourism Management Studies

Intercontinental Analysis of the Impact of New Technologies on Attracting Foreign Tourists to Iran

Document Type : Research Paper

Author

AbdolMohammad Kashian

Associate Professor & the Member of the Faculty of Economics, Management and Administrative Sciences at Semnan University

https://doi.org/10.22054/tms.2025.82676.3007
Abstract
Modern technologies have brought about significant transformations in various economic sectors and have impacted numerous industries, including the tourism industry. The development of these technologies, particularly in the field of information and communication technology, has played a crucial role in promoting tourist attractions and delivering more satisfactory services. This study, considering modern technologies as a key component in the tourism industry, examines the quality of their impact on attracting foreign tourists. Utilizing analytical data from different continents worldwide from 2009 to 2022, the research employs a Panel Autoregressive Distributed Lag (Panel ARDL) method. The results of the data analysis reveal that, contrary to expectations, the growth of modern technologies over the studied period has had a negative impact on attracting foreign tourists to Iran. The potential reasons for this phenomenon and strategies to address it are analyzed and discussed in this study.

Keywords

Tourism
Foreign Tourist
Resilient Economy
New Technologies
Subjects
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Tourism Management Studies
Volume 20, Issue 70
Summer 2025
Pages 253-284

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