Document Type : Research Paper

Authors

1 Associate Professor at the Department of Business Management, Faculty of Management, University of Tehran, Tehran, Iran

2 Assistant professor at the Department of Business Management, Faculty of Management and Accounting, Allameh Tabataba’i University, Tehran, Iran

3 Ph.D. Candidate in Business Administration, Kish International Campus, University of Tehran, Tehran, Iran

Abstract

Abstract
The corporate social responsibility approach and the tourism industry are directly related to the community and the environment and are somehow intertwined and highly interrelated. This research aimed to present a conceptual model of corporate social responsibility in Iran’s tourism. A qualitative research approach has been used for conducting this research. This research’s statistical population has consisted of all tourism experts in 2018. The sample consists of 21 of them selected using purposive judgmental and snowball sampling methods; sampling was continued until theoretical saturation. The research tool was semi-structured interviews whose trustworthiness was assessed using the review method when coding and approval of research colleagues. The coding of the data was done manually, and according to the main purpose of the research, a paradigm model was constructed using the Grounded Theory approach. According to the results, the phenomenon of corporate social responsibility in the field of tourism includes various dimensions of "intra-company," "environmental," "economical," "social," "cultural," and "legal." The results also showed that "gaining social acceptance," "forming new concepts and knowledgeable and responsible tourists," "compensating for the negative effects of tourism," and "economic profitability" are the causal conditions affecting the implementation of this responsibility. Besides, intervening conditions and contexts affecting corporate social responsibility implementation strategies in the field of tourism in Iran were identified, which lead to "sustainable tourism development," "corporate competitive advantage," and "business sustainability."

Keywords

 Shafaghat, Saboktakin, (2010), Technological capability levels assessment in metal industry, Master’s thesis, Industrial management organization.
Rostami, Soraya, (2010), Technological capability level assessment in Isaco, The fifth conference on management of technology.
Azar, Adel, Momeni, Mansoor, (2001), Statistics and its application in management, SAMT Organization, Tehran.
Qazinoori, Seyed Soroush, (2004), Technology assessment, the first edition.
Abedi, Zahra, (2010), Technological industry change investigation and required strategies, the third edition, Tehran.
Brown, Ernest, (2013), Technology forecast and assessment, the second edition.
Navazsharif, (2008), the integration of technological and business strategies in developing countries, the fourth edition, Tehran.
Orgas, Henry, (2008), the technology policies investigation and education-research systems in industrial countries, Tehran.
Moshiri, Esmaeil, (2016), technology transfer in developing countries, the third editiom, Tehran.
Tabatabaeian, Seyed Habibollah, Mohammadpoor, Majid, (2009), technological capability assessment, Arvin Publication.
Khamseh, abbas, et al., (2009), Technological capability levels assessment in metal industry, the fourth international conference on management of technology.
Parsian Chain Hotels website, (2020).
Sekaran, Oma, (2012), Research methods in management, Tehran.
Kelain, Paul, (2011), Factor analysis guidelines, SAMT Organization, Tehran.
Hooman, Heydarali, ( 2016), Structural equations modeling, SAMT Organization, Tehran.
Khaki, Gholamreza, (2012), Research method, the sixth edition, Tehran.
Hasani Esfahani, Kambiz, (2010), Technology capability investigation in competitive power, Master’s thesis, Islamic Azad University.
Reyhani, Maryam, ( 2010), Technological capabilities gap assessment in Nili Padideh Company, Master’s thesis, Islamic Azad University.
Bozorgi, Hamid, (2007), Technological capability assessment in Irankhodro Company, Master’s thesis, Allameh Tabataba’I University.
Rafeii, Mahshid, (2012), Technology level assessment in Samand Automobile and technology gap determination, Master’s thesis, Allameh Tabataba’I University.
Haghbin, Ashkan, (2005), Technological capabilities assessment in electricity and water industry, Master’s thesis, Allameh Tabataba’I University.
 Hobday, M, (2012), Technology Needs Assessment (TNA) for developing countries, UNIDO, Vienna.
Khalil, Tarek, (2006), Management of technology the key to competitiveness and wealth creation.
APCTT, (1989),  Atlas technology: A framework for technology planning, APCTT Publications.
Unido, (2015). Innovative Technology Transfer Framework, LinkedTo Trade For Unido Action.
Panda, H. and Ramanathan, K.(1999). Technological capability assessment as an input for strategic planning: case studies at Electricitd de France and Electricity Generating Authority of Thailand
Ansari. M, Dehghan. M, Yousefi. R, (2015), Technological Deep Assessment of Automotive Parts Manufacturers, International Journal of Social and Human Sciences.
Chiesa,   Vittorio; (2001), “R&D Strategy and Organizations: Managing Technical change in Dynamic Contexts”; Imperical College Press, UK.
Bagheri. N, Mousavi, M, Nasiri, M, (2015), Wind energy status of Iran: Evaluating Iran’s technological capability in manufacturing wind turbines, Renewable and Sustainable Energy Reviews.