Sociological Analysis of Marriage Tourism in Iran

Masoudi, Hamid; Noghani, Mohsen; Behravan, Hossein

doi:10.22054/tms.2019.10611

Sociological Analysis of Marriage Tourism in Iran

Document Type : Research Paper

Authors

Hamid Masoudi ¹

Mohsen Noghani ²

Hossein Behravan ³

¹ Research Member of ACECR, Ph.D. in Sociology and Development, Ferdowsi University of Mashhad, Mashhad, Iran

² Associate Professor, Department of Social Sciences, Faculty of Letters and Humanities, Ferdowsi University of Mashhad, Mashhad, Iran

³ *** Professor, Department of Social Sciences, Faculty of Letters and Humanities, Ferdowsi University of Mashhad, Mashhad, Iran.

https://doi.org/10.22054/tms.2019.10611

Abstract

The sociological analysis of marriage tourism among young Iranian couples is the purpose of this study. Lack of proper understanding of the causes, processes, and consequences of this type of tourism is an issue that is pursued in this study. The approach of the present research is qualitative and the method of data collection and analysis is content analysis. Findings show that honeymoon travel is the most important type of marriage tourism in Iran. This trip is to natural and religious destinations. And the quality of appropriate, diverse and accessible services, family support and individual motivations such as vitality, empowerment, avoidance of restrictions and major advertising are the reasons for this type of tourism. Marriage is a cultural event that has become one of the main tourism axes today. Important cities of Iran such as Mashhad, Kish, and Isfahan on the one hand and foreign countries, on the other hand, are the destinations of marriage tourism. Family travel, without the presence of outsiders and at a considerable cost, forms part of the process of this type of tourism. The major implications are the receiving of psychological, social and family feedback on the one hand and the tendency to travel more on the other. The present study has attempted to analyze the issue of marriage tourism from different aspects.

Keywords

Marriage Tourism

Event Tourism

Honeymoon

Content Analysis

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