Mohammad Reza Farzin; Mahmoud Hassan Pour; Seyed Mojtaba Mahmoud Zadeh; Ali Arab Mazar Yazdi
Abstract
The analysis of the quality of the business environment and tourism entrepreneurship is one of the most important preconditions for improving the tourism business environment. In this regard, the new institutional economy, which focuses on the institutional environment, interprets the relations of tourist ...
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The analysis of the quality of the business environment and tourism entrepreneurship is one of the most important preconditions for improving the tourism business environment. In this regard, the new institutional economy, which focuses on the institutional environment, interprets the relations of tourist actors, which undeniable influence of government, laws and governance structure is undeniable. In this research, an explanation of the factors influencing the institutional environment of the tourism sector has been attempted with the concept of institutionalism and a qualitative approach (thematic analysis). Therefore, through in-depth interviews with 24 economic and tourism experts, institutional factors affecting the business environment and tourism entrepreneurship were identified and explained. The results of the research identified three main themes: the legal system, government policies and science and technology with their sub-themes, It was identified that the business environment of tourism is affected by them and the management and organization...
Mohammad Reza Farzin; Fatemeh Shekari; fatemeh Azizi
Abstract
Keeping up with global trends and gaining competitive advantage requires that tourism destinations determine their strategies based on the recognition of the importance of their competitive features and performance. In the present study, the IPA approach was used to assess the importance of various activities ...
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Keeping up with global trends and gaining competitive advantage requires that tourism destinations determine their strategies based on the recognition of the importance of their competitive features and performance. In the present study, the IPA approach was used to assess the importance of various activities for gaining competitive advantage in destination management and the performance of two destinations of Yazd and Shiraz. The results showed that, from experts view, in both destinations, about half of the criteria with low importance and poor performance were in the lowest priorities for allocating resources. Based on the average points of importance in Yazd, the dimensions of "crisis management", "marketing", "climate change", "tourism and hospitality education", "sustainable development" and "product development and innovation" and in the city of Shiraz dimensions of "climate change", "marketing", "crisis management", "sustainable development", "product development and innovation", and "tourism and hospitality education" were identified from the most important to the least important aspects of destination competitiveness, respectively.