amir hoseyn shariati; nadia foruzan
Volume 5, Issue 14 , February 2011, , Pages 153-176
Abstract
Present article investigates the influencing factors on service quality of tourism agencies located at southern part of Isfahan. The objective is to study the influence of factors, namely service characteristics, responsiveness, Kindness, reliability, customer Relationship management, appearance (facilities), ...
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Present article investigates the influencing factors on service quality of tourism agencies located at southern part of Isfahan. The objective is to study the influence of factors, namely service characteristics, responsiveness, Kindness, reliability, customer Relationship management, appearance (facilities), price, technology, distribution, promotion, credibility, and warranty, on the service quality of tourism agencies. A self-structured questionnaire relying on servqual scale was designed and its validity was measured by Cronbach's coefficient alpha of 95.6%. Afterwards, hypotheses were tested on a statistical sample of 100 individuals to find correlation between factors. The highest correlation coefficient was found to be between technology and distribution (0.837). The resulted ranking classification turned out to be as the following: 1.responsiveness, 2.reliability, 3.credibility, 4.warranty, 5.kindness, 6.service characteristics, 7.appearance, 8.price, 9.technology, 10.distribution, 11.customer relationship management, 12.Promotion
amirhoseyn shariati; bita yazdani; fereshteh haghighat
Volume 3, Issue 10 , November 2005, , Pages 79-104
Abstract
Present article concentrates on investigation of the effective factors of human resource management on profitability in Isfahan city hotels. Factors such as 1 )human relations; 2)human resource planning; })education; 4)reward's system; 5)performance management; 6)performance evaluation;7)discipline ; ...
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Present article concentrates on investigation of the effective factors of human resource management on profitability in Isfahan city hotels. Factors such as 1 )human relations; 2)human resource planning; })education; 4)reward's system; 5)performance management; 6)performance evaluation;7)discipline ; 8)human resource information system ;9)job design and I O)socialization have been tested. A self• made questionnaire was designed. Its validity was measured with Cronbach coefficient alpha of 89%. Then hypotheses were tasted in a statistical population of 49 persons which 15 were selected as primary sample. The result was a ranking classification of effective factors on customer profitability.
