tourism management
Faeze sadat Mir Fakhraddini
Abstract
AbstractThe coronavirus pandemis caused many operational challenges for hotel management. In this situation, it became clear that many hotels and accommodation centers do not use performance management systems. On the contrary, they have performance evaluation systems that usually include annual evaluation ...
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AbstractThe coronavirus pandemis caused many operational challenges for hotel management. In this situation, it became clear that many hotels and accommodation centers do not use performance management systems. On the contrary, they have performance evaluation systems that usually include annual evaluation and review, and there is little alignment between the hotel's performance and its strategic goals. It only focuses on the past performance of the hotel. Therefore, the necessity of identifying suitable criteria for performance management rather than its evaluation is felt in hotels. For this purpose, in this article, criteria for designing the performance management model in hotels with the meta-synthesis method were collected and leveled using the structural-interpretive modeling approach according to the opinion of experts. In this article, 14 criteria have been identified that will help to improve the management of hotel performance in the critical conditions of the corona outbreak and are in line with the essential administrative, strategic, and communication goals, development, and maintenance of hotels. Therefore, they can help address performance management challenges. In the classification of identified criteria, "government policies and leadership skills" were the most effective criteria, and "customer loyalty and reduction of hotel costs" were among the most effective criteria. IntroductionIn recent years, globalization has made the spread of viruses more effective and has created significant challenges for manufacturing and service industries. In 2019, the high infection rate of the coronavirus (COVID-19) and the death rate created a new fear in society as people worried about the negative consequences of this pandemic. Life in the 21st century has become challenging due to the dramatic changes caused by the recent pandemic. The severity of the effects of Covid-19 has caused all industries to face unprecedented economic crises. The hotel and tourism industry has faced many problems due to a sharp reduction in the workforce and tourists, and financial issues arising from it. (Gosling et al., 2020). The problem that exists in this regard is the problems of the hotel industry in the field of performance management and that the expected improvements in performance, responsiveness, transparency, and service quality have not yet occurred as desired; On the other hand, the spread of the coronavirus has fueled the problems in this area. Due to the lack of research, the need for more research in this field is felt.Therefore, the design and expression of a new and innovative model of performance management in such organizations are necessary and undeniable, and the lack of a model for managing the performance of hotels, especially in Yazd, whose historical context has also reached the world record. It is the basis for the formation of this research.Materials and MethodsThe main goal of this research is to design a performance management framework for hotels in the context of the outbreak of the coronavirus, which can be used to obtain real results from the relationships between performance management criteria. Considering this goal and the research questions mentioned in the problem statement, the current research is exploratory-survey and practical in terms of its purpose. The field of research is organizational performance management in hotels in Yazd province. This research data has been collected in two ways: documentary and survey.This article consists of two parts: first, stating the problem, necessity, and background of the research and identifying performance management criteria in the hotel industry, various sources including books, articles, and other resources available in the field of the research problem have been studied and analyzed by meta-synthesis. Various methods have been presented to perform meta-synthesis, and the seven-stage model of Sandelowski and Barroso has been used in this article.In the second part, the structural-interpretive modeling method is used to design the model of relationships between criteria.Discussion and ResultsThe first part: determining and finalizing the criteria: to extract the criteria systematically, the meta-synthesis method was used.All the criteria in the table above were categorized and provided to research experts. During various meetings, experts reviewed, evaluated, and sometimes combined the criteria. Finally, 14 criteria were agreed upon and entered the next research stage as the final criteria. The final criteria are:Financial ability and hotel facilities (hotel resources); 2. Health and medical preparation in the hotel; 3. Government policies; 4. Leadership and management skills; 5. Hotel marketing actions and strategies; 6. Crisis management; 7. Innovation in providing hotel services and activities; 8. Flexibility in providing new services in the hotel; 9. Identify key performance areas; 10. Transparency in the current affairs of the hotel (creating trust and confidence); 11. Reducing hotel costs; 12. Improving the quality of services provided to hotel guests; 13. Customer loyalty to the hotel; 14. Increase in hotel staff empowerment.The second part: designing a structural-interpretive model of hotel performance management during the corona outbreak; to draw the structural-interpretive model based on the levels of the variables and the final access matrix, a preliminary model was drawn, and the final model was obtained by removing transferability."Decreasing hotel costs" is the highest-level of goal. The goals at a higher level have less influence and are more influenced by the criteria of lower levels. At the lowest level of the model, there are "government policies" and "leadership and management skills." These two criteria act as basic criteria, and the hotel performance management process during corona's outbreak should be one of these criteria. Start and spread to other criteria. ConclusionsThe results of this research determined that performance management criteria in the hotel industry with the ISM approach are placed at six levels. Whereas the criteria of "government policies and leadership and management skills" were at the lowest level. This means that the factors mentioned above are the basis of hotel performance management during the corona outbreak, and attention to these factors is prioritized for hotel management in critical and special conditions. Therefore, it is recommended to improve hotel management skills and make decisions and plans based on government policies.Also, based on the findings of the Mic-Mac framework, it was determined that the criteria of hotel resources, health and medical preparation in the hotel, marketing measures and strategies, and innovation in the provision of hotel services and activities; have a significant influence on other factors. So hotel managers should pay more attention to them because changes in these criteria affect other performance criteria.
Mostafa Mohammadi; Seyyed Mohammad Mirtaghian Rudsari; Sadegh Salehi
Abstract
This study aimes to investigate the role of individual competencies of humanresources in the behavioral intentions of guests in 4-star hotels in Mazandaran.The population of this study consists of tourists who have stayed there threetimes during the year 1394. According to the study situation, sampling ...
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This study aimes to investigate the role of individual competencies of humanresources in the behavioral intentions of guests in 4-star hotels in Mazandaran.The population of this study consists of tourists who have stayed there threetimes during the year 1394. According to the study situation, sampling wasdetermined by Convenience Sampling and 247 usable questionnaires werecollected. Reliability and validity of the questionnaire was approved based onCronbach's Alpha and composite reliability and convergent validity wereaccepted through Confirmatory Factor analysis. To investigate the hypotheses,Pearson Correlation, Regression Analysis, method of Baron and Kenny, Sobeltest and Goodman test were used. Statistical techniques were performed throughSPSS23 and Lisrel8.5.The findings indicate that individual competencies ofhuman resources affect on behavioral intentions of guests in 4-star hotels inMazandaran province, and also, individual competencies of human resourcesthrough guests’ satisfaction and perceived value Affect on behavioral intentionsof guests in 4-star hotels in Mazandaran province.
Mir Ali Seyed Naghavi; Seyed Mohammad Mirtaghian Roudsari
Volume 9, Issue 27 , October 2014, , Pages 47-92
Abstract
AbstractOrganizational ethics in hospitality industry is the most important challenge are facing to it players in this industry; as a matter of fact, hotels can make Competitive Advantage by use of ethics in their activities for themselves and/or fall in deterioration by avoidance from it. This study ...
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AbstractOrganizational ethics in hospitality industry is the most important challenge are facing to it players in this industry; as a matter of fact, hotels can make Competitive Advantage by use of ethics in their activities for themselves and/or fall in deterioration by avoidance from it. This study investigates the organizational ethics gap in the hotel industry in Persian International Hotels of Mazandaran at summer of 1393. For analysis of organizational ethics gap, two approaches were examined; employees’ attitude to measure oral organization ethics, guests’ attitude to measure existent organization ethics also were evaluated the relationship between demographic characteristics of employees and guests with organizational ethics and the weight dimensions of organizational ethics from the perspective of population of the study. Population of the study include tow group, employees and guests of four and five stars’ hotels in west of Mazandaran. Measuring instruments of research were tow questionnaires for employees and guests with reliability coefficient (0.920) and (0.959). The statistical analysis was done by SPSS 22.0 and lisrel 8.8. Consequences of the study indicate that there is gap between oral organization ethics and existent organization ethics in Persian International Hotels of Mazandaran. Also finding depicted that, there are most differences between oral organization ethics and existent organization ethics is related to considerate dimension and less differences related to Initiative dimension. And other finding suggested in the form of Conclusions and recommendations
amirhoseyn shariati; bita yazdani; fereshteh haghighat
Volume 3, Issue 10 , November 2005, , Pages 79-104
Abstract
Present article concentrates on investigation of the effective factors of human resource management on profitability in Isfahan city hotels. Factors such as 1 )human relations; 2)human resource planning; })education; 4)reward's system; 5)performance management; 6)performance evaluation;7)discipline ; ...
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Present article concentrates on investigation of the effective factors of human resource management on profitability in Isfahan city hotels. Factors such as 1 )human relations; 2)human resource planning; })education; 4)reward's system; 5)performance management; 6)performance evaluation;7)discipline ; 8)human resource information system ;9)job design and I O)socialization have been tested. A self• made questionnaire was designed. Its validity was measured with Cronbach coefficient alpha of 89%. Then hypotheses were tasted in a statistical population of 49 persons which 15 were selected as primary sample. The result was a ranking classification of effective factors on customer profitability.
