Ebrahim Moghimi; Mehran Maghsoudi; Mojtaba Yamani; Yaser Hassanzadeh
Abstract
Tourism is one of the best parts of economic positioning that can generate economic growth and develop social one in the destination. In the present research, estuaries in the eastern part of Hormuz Strait were evaluated from the perspective of tourism development. First, the location of estuaries was ...
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Tourism is one of the best parts of economic positioning that can generate economic growth and develop social one in the destination. In the present research, estuaries in the eastern part of Hormuz Strait were evaluated from the perspective of tourism development. First, the location of estuaries was identified by fieldwork and NDVI and NDWI remote sensing techniques. using two methods, Kubalíková and Brilha, evaluating tourism development potential in estuaries was carried out. In the Brilha method, The results showed that Azini estuary with 870 points from total points of values has the first rank. Tiyab site with 840, kolahi with 665, Louran with 660, and Kargan with 560 points were in the next ranks. Also, the results of the Kubalíková method showed that Azini estuary with 12 points was in the highest rank, and Tiyab with 11.5, kolahi with 8/75, Louran with 25/8, and Kargan with 5/25 points were in the next ranks.
Mohammad Reza Farzin; Mahmoud Hassan Pour; Seyed Mojtaba Mahmoud Zadeh; Ali Arab Mazar Yazdi
Abstract
The analysis of the quality of the business environment and tourism entrepreneurship is one of the most important preconditions for improving the tourism business environment. In this regard, the new institutional economy, which focuses on the institutional environment, interprets the relations of tourist ...
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The analysis of the quality of the business environment and tourism entrepreneurship is one of the most important preconditions for improving the tourism business environment. In this regard, the new institutional economy, which focuses on the institutional environment, interprets the relations of tourist actors, which undeniable influence of government, laws and governance structure is undeniable. In this research, an explanation of the factors influencing the institutional environment of the tourism sector has been attempted with the concept of institutionalism and a qualitative approach (thematic analysis). Therefore, through in-depth interviews with 24 economic and tourism experts, institutional factors affecting the business environment and tourism entrepreneurship were identified and explained. The results of the research identified three main themes: the legal system, government policies and science and technology with their sub-themes, It was identified that the business environment of tourism is affected by them and the management and organization...
Barat Ali Khakpour; Hamed abbasi; nemat shakarami
Abstract
Considering the global competitive environment, branding tourism potential is important in directing resources and attracting investment. Today, most countries and cities are planning to earn foreign exchange using this green industry. Therefore, in this research, considering the high potential of Fars ...
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Considering the global competitive environment, branding tourism potential is important in directing resources and attracting investment. Today, most countries and cities are planning to earn foreign exchange using this green industry. Therefore, in this research, considering the high potential of Fars province in the field of historical tourism, we seek to evaluate the tourism brand of Fars province based on the tourism development document of this province in 1404 and national competitiveness. In terms of the methodology, this is a descriptive-analytical and in terms of the purposes, this is an applied research. The required data and information collected using library and documentary sources (tourism development document of Fars province) and survey method (questionnaire-interview). The results show that Fars province in terms of tourist attraction and branding criteria, has a competitive map below Mashhad with 3.5 points and 3 out of 5 points, respectively, and it is in a competitive situation with Isfahan province and above other national and regional rivals (Khuzestan, Yazd, and Kerman). The result of the proportional map shows that the main factors influencing the development and branding of tourism in Fars province are macro-management of the country, lack of credit, political perspectives on the historical tourism of Fars province, restrictions of the Islamic society and international sanctions. Also, the most important features of Fars province which have four characteristics of rarity, non-repeatable, irrelevant and valuable are Shah Cheragh shrine, the tomb of the characters and national monuments, historical monuments of Fars province. Therefore, considering these sources and the significant variables affecting tourism branding in Fars province, a map of strategic alignment has been drawn and appropriate strategies have been suggested
